Megastar Amitabh Bachchan, who has helped many brands cement their credibility in the market, has created a flutter by speaking out against Pepsi, a brand he has been endorsing for years now.
According to report’s, the actor made this statement while addressing an interactive session on celebrity endorsements at the Indian Institute of Management, Ahmedabad.
Bachchan was associated with Pepsi since 2002 and the association lasted for eight long years.
Big B, who was urging celebrities to exercise due diligence before endorsing brands, said that he stopped endorsing Pepsi after a schoolgirl confronted him and asked why he promoted the soft drink which her teacher branded as poison.
Bachchan admitted that the question left him speechless and made him realise what impression it had on people's minds.
